About

 Established in 1987 for multi-media productions specializing in video for company promotions and inparticular for construction equipment demonstrations, inspections, applications and operations.  
 CloudCrafts also publishes personal writings and is spreading out to handle other original projects; i.e.,
Benjamin's  - Captured Moments,
From the Manager's Scratchpad.
 It is through CloudCrafts that most of my commercial website development, desktop publishing and marketing services are operated 

Words of Wisdom

"...always leave enough on the bargaining table for both parties to come back to."  
Dudley R. Cloud - Grandfather
 ***

"... I do not choose to be a common man ... I want to dream and to build, to fail and to succeed ....  Yes, I want to live dangerously, plan my procedures on the basis of calculated risk, to resolve the problems of everyday living into a measure of inner peace"  
H.B. (Pat) Zachry
*** 

"There is no end to the amount of good a man can do if he doesn't care who gets the credit"  ...

"One who coasts will always slow down; so keep challenging yourself.  If growth stops, decay begins."  
Bruce B. Cloud, Sr. - Father
 ***
The Texas Manifesto
December 26, 1835 (in route to the Alamo, San Antonio de Bexar) with Davy Crockett's Kentucky troops  
"If we succeed, the Country is ours. It is immense in extent, and fertile in its soil and will amply reward all our toil. If we fail, death in the cause of liberty and humanity is not cause for shuddering. Our rifles are by our side and choice guns they are, we know what awaits us, and are prepared to meet it."   
                 Daniel Cloud - Great Great Grandfather's Uncle                         

History:  "American by birth and Texan by the grace of God

Bruce Cloud, Jr. dba Cloud Equipment Heavy & Highway Construction Equipment Sales, Marketing, Parts and Equipment Management, Caterpillar, Terex, Kobelco, Case, Dynapac, Barber-Green, Gradall, Ingram, JCB, Vermeer, NPK and Load King.

16 years as a Caterpillar tractor sales representative for Holt Cat in Austin, Texas provided me a strong foundation for business communications, marketing and sales. I often consulted in earth moving & mining applications, O&O cost, comprehensive financing, used equipment valuations & sales 

CloudHydroponics is our emerging opportunity to learn and share the latest science and equipment technologies which allow hobbyist and commercial growers to succeed in raising healthy and economical vegetable, herbs and landscape plants closer to home.